by Jon Hepburn | Apr 22, 2025 | Uncategorized
Marketing nowadays seems so much just about technology, but human imagination and creativity are vital for the development of strategy and answering the question ‘Why are we doing this?’. With that in mind, in recent weeks I’ve found myself returning to another...
by Jon Hepburn | Mar 25, 2025 | News
Once we reach a certain age many of us have some fairly fixed views on many things – Politics, people and places are just three beginning with ‘P’ – but will likely include our music choices. If ever there was a music genre that’s ‘Marmite’, then Country...
by Jon Hepburn | Feb 7, 2025 | News
Sustainability, social responsibility and content creation are big news in the ‘ever-evolving marketing landscape’ – to use some AI phraseology. This 2½ minute blog summarises how businesses can humanise their brand through high-quality content, embracing social...
by Jon Hepburn | Jan 27, 2025 | News
Martin Evans from Tandem Comms shows how engaging with your audience how to make a success of using AI in presentations I’ve got a really important presentation ahead! I want to nail it. I want to grab attention with a winning story. I...
by Jon Hepburn | Dec 16, 2024 | News
How can embracing both AI and personal engagement help your business stand out in 2025? The next 2.5 minutes may help. I’d suggest that technology and human intuition must work hand in hand. This blog post gives a quick overview of the role of AI, aligning sales with...
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